Tag: foursquare app

Mobile app from Foursquare returns its check-in badges

Julie Campbell
foursquare mobile app

This popular feature is now being returned to the application with the latest update for Swarm. Just about one year after Foursquare announced that it would be dividing its mobile app into two separate applications, the company now appears to be returning some of the features that it had removed and that proved to be some rather unpopular changes among users. This suggests that the company has had time to look at the difference that its new check-ins app, Swarm, has made. On Monday, Swarm was updated and brought back…

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Foursquare social media marketing encourages user suggestions of locations

Jennifer Goula
Naveen Selvadurai, Co-owner of Foursquare

Latest mobile commerce strategy deviates from sharing and moves to recommendations. When Foursquare was still a brand new startup in New York, two years ago, it experienced a tremendous amount of social media marketing buzz, as the hottest celebrities used it and online giants attempted to buy it out. Since then, the Foursquare hype has started to slow, driving it to come up with some new and innovative angles. The company has retained its status as an independent company, turning down the offers made to purchase it, and now it…

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