M-commerce for travel doesn’t typically occur while on the go

M-commerce Travelers mobile apps

The majority of this type of shopping is occurring at home, says a study by ForeSee. The results of a study conducted by ForeSee have been released and have revealed a considerable amount of insight regarding consumer satisfaction while using m-commerce apps and websites for travel. It discovered that many users of these smartphone and tablet based services are not using them where expected. While many would expect that m-commerce would be used for travel shopping while the consumer is on the go, that is only true 12 percent of…

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