To-Jo Mushrooms, a fourth generation family-owned producer and distributor of fresh mushroom products, has announced that they will be introducing QR codes to their products. Initially, the codes will be featured on the packages of only a small number of fresh mushroom packs. The company is hoping to take advantage of the popularity of smart phones and other mobile devices and believes that the codes will help them stand out in the minds of consumers. As part of their mobile marketing efforts, To-Jo has also produced a bevy of new…
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