Amazon facial recognition technology found to be gender and racial bias

Amazon facial recognition technology - algorithim - computer - tech

An MIT lab study has revealed Amazon’s Rekognition underperformed when trying to identify females or individuals with darker skin. Amazon facial recognition technology, Rekognition, is widely used by police departments and Immigration and Customs Enforcement (ICE) across the US. However, recent research has revealed that the deep-learning software, which has emerged as a leader in the facial recognition field, still has a few serious bugs to work out in regard to gender and racial bias. Rekognition made no mistakes when identifying the gender of a light-skinned man. According to a…

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Where Mainstream Facial Recognition Technology is Headed (If Consumers Let It)

Facial Recognition - Face - Woman - Tech

Retailers now want to use consumers’ faces in everyday commerce. Facial recognition is going mainstream. It sounds good for business, but only if customers agree to smile for the camera. Beyond Searching for Bad Guys and Unlocking Phones Indeed, facial recognition is starting to be used for more than security purposes. In this world where everything has to be fast and efficient, retailers want to offer speedy customer service. Customers could be able to pay for a meal at a fast-food joint by saying cheese to a camera, check bags…

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