Facebook’s mobile marketing powers skyrocket as their search capabilities rival Google

Mobile Commerce

Facebook is focused on a social search framework that could redefine mobile marketing and monetizing. Facebook has set its sights on a new way to accomplish mobile marketing in order to monetize the channel, by creating a social search framework which will form an entirely new source of value and revenue that will leave current estimates about the future of mobile behind. The financial success it intends to achieve through its efforts will, however, be at the expense of Amazon and Google, should it be successful. Amazon is at risk…

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