Facebook downvote system is in testing to help spot problem comments faster

Facebook downvote social media marketing

At the moment, the feature is being offered in a small number of public page posts seen by a limited group. A new Facebook downvote feature is currently undergoing testing by the social media giant. The goal is to make it possible for users to “downvote” comments. The testing is only in its initial stages so the vast majority of users and pages won’t see the feature yet. So far, the Facebook downvote button is limited to a few handfuls of Public page post comments and can be seen exclusively…

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Mobile commerce program begins at Facebook with its Gifts platform

Facebook Gifts Mobile Commerce

The social network is rolling out its new mobile service that allows real world purchases. Facebook has announced the launch of its new mobile commerce Gifts service, which lets its members purchase and send items from the real world as presents to the contacts on their friends lists. This service has rolled out on desktop and Google’s Android. It was also announced that a version designed for the Apple iOS will also be launched within the next few weeks. Facebook Gifts has been built on the mcommerce gifting platform called…

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Latest Facebook news includes acquisition of Face.com

mobile social networking

This $55 to $60 million purchase will improve its facial recognition technology. Following several weeks of speculating, Facebook news finally shows that Face.com, an Israeli facial recognition technology, has been acquired. Though rumors initially suggested that it was purchased for $100 million, that number has since fallen. It is now more likely that the company was bought out for somewhere between $55 million and $60 million, and that this amount was a combination of cash and stock. The precise value of the purchase therefore depends on the stock of the…

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Latest Facebook news includes apps and acquisitions

Facebook social media marketing

The social network has announced the deployment of Bango technology. The most recent Facebook news, the social network giant has announced that it is boosting its technology offerings, as it releases the information regarding the deployment of technology from Bango and launches its new App Center. Bango has provided the king of social networking with the ability to use mobile commerce. It had already signed an agreement with the company back in February, for providing payments services to Facebook, but the social network has now stated that the services are…

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Augmented reality may revitalize social networking

Mobile marketing dislike frustration

Facebook fatigue may be wearing on consumers Social networks have come to play a significant role in the lives of many people. Platforms such as Facebook and Twitter regularly entertain millions, keeping friends, family, and even enemies connected to one another through the online world. Recently, however, consumers have been showing a degree of fatigue with platforms like Facebook. This concept was discussed at the Digital Shoreditch event held in London, UK. During the event, Christophe Mallot, social media strategy advisory for Carve Consulting, claimed that Facebook was faced with…

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Has Facebook reached the end of its hyper-growth or has it just begun – IPO reveals vision for the future

President Obama and Mark Zuckerberg

Facebook has filed its IPO to sell its shares on the open market (under the ticker symbol “FB”) and has revealed some hints regarding its intentions for its future in mobile and online payments, and has unveiled some of the information that has previously been carefully guarded regarding the pay received by its executives. American regulations require businesses to share this type of information regarding their internal operations, when they go public. The filing was a massive 200 pages long and a significant amount of it was dedicated to the…

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Games can now use the new mobile news feed at Facebook as a viral channel

Facebook mobile commerce

There was a time that game companies at Facebook would draw a broader number of users through the news feeds of the gamers… which distributed the message to non-gamers, and though this channel was cut back, the social media company has now announced that it is using the mobile news feed to test game stories. Until now, game companies have been forced to use paid marketing techniques and actual word of mouth (as opposed to its digital equivalent) in order to grow their user numbers. However, this reinstatement of the…

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eMarketer data shows that 23 million American moms have profiles on Facebook

social media marketing

A newly released eMarketer report has shown that Facebook now has more mom profiles than it ever has before, and that the trend for mothers to continue registering with the social media platform is likely to continue in the same upward direction. The report showed that approximately 23 million American mothers who are currently active users of Facebook, meaning that they sign in at least occasionally to update their status, check their accounts, and communicate with their “friends”. As more than two thirds of the mothers on Facebook have children…

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Google+ will likely be unaffected by new privacy features by Facebook

Google+

Though Facebook’s members will certainly be pleased with the increase in the number of privacy controls that have now been made available to them by the social networking platform, most experts are agreeing that this likely won’t have any direct effect on the popularity of Google+. At the very heart of the social network run by Google is the ability of its users to have a direct control over who will be able to see the various elements of their profiles. The “social circles” feature of Google+ allows users to…

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Northern state in Germany prohibits Facebook pages and website “like” buttons

Facebook downvote social media marketing

The Independent Center for Privacy Protection (ULD), located in Schleswig-Holstein, a state in the north of Germany, has demanded that websites take down their Facebook pages, and that they eliminate any Facebook “like” buttons located on their websites. The website owning businesses were given a deadline of September 1, 2011 by which to comply to this demand, or they will be required to pay fines as high as €50,000 (approximately $72,000). Commissioner Thilo Weichert of the ULD in Schleswig-Holstein, stated that a plugin used by the social network, which permits…

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