Facebook introduces engagement bait screening algorithm to improve posts

facebook engagement bait clickbait

Posts designed exclusively to make users click won’t be making it to the newsfeed as often. Facebook newsfeed have become exceptionally crowded, and many of the posts are designed specifically as engagement bait, attempting to force users to click. This form of social media clickbait is making newsfeeds cluttered and unpleasant for users. Users have become frustrated and their complaints have been heard, causing Facebook to alter its algorithms. The new Facebook algorithm is meant to screen the engagement bait posts to reduce their likelihood of appearing in a user’s…

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