Study shows larger conversions and spending from tablets than smartphones

Tablet Commerce

Adobe Systems has published a report that included the data it collected in its recent research, which indicated that tablet owners spend more when shopping at e-commerce websites than their PC and smartphone using counterparts. The study included an analysis of 16.2 billion visits to 150 retail websites. It determined that tablet users spend more on individual orders than individuals who shop using their smartphones and personal computers. The average amount spent by tablet users per order was $123, in comparison to $80 for smartphone owners and $102 by individuals…

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CEO of eBay says the future is mobile

mobile payments John Donahoe, CEO of ebay

eBay CEO, John Donahoe, spoke at the Open Mobile Summit and stated that consumers are looking for the cheapest price, regardless of where they make the purchase, which means that the future is mobile and not e-commerce. He explained that as mobile is used more widely, the line between conventional retail and e-commerce has been so greatly blurred that the latter is losing all meaning. Today’s consumers are walking into brick-and-mortar shops and are using their mobile devices from there in order to comparison shop for better deals and prices…

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