Study highlights growth of digital and mobile commerce in India

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E-commerce growth is accelerating at a rapid pace in India ASSOCHAM-PwC has released a new study that highlights the growth of mobile and e-commerce in India over the past year. The study suggests that 2014 may prove to be the year that e-commerce became a mainstream form among consumers, especially those of younger generations. Because of the success that the digital space has seen over the past year, retailers may find even greater opportunities in 2015, especially has they set their sights on mobile commerce. Study shows that 65 million…

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Mobile marketing at eBay has changed platforms

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Google AdWords have been replaced by those from the Bing Ad platform for smartphone and tablet users. The massive online marketplace, eBay Inc. has made a massive move in its mobile marketing strategy by replacing the Google AdWords that it had previously been using, in favor of Bing Ads from Microsoft. Considering the size of eBay, this is a considerable loss for Google, and a tremendous gain for Microsoft. As is the case with many large online retail sits – both on the standard web and in mobile commerce channels…

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Mobile commerce helps boost revenue for Alibaba

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Alibaba quarterly financial results show that investments in mobile commerce have boosted the company’s revenue Alibaba has posted the financial results of its first quarter as a publicly traded company. The company is looking to highlight its changing investment strategy, which is showing more favor for mobile commerce and mobile marketing. Alibaba has become a very powerful name in the mobile space, finding significant success in the e-commerce sector and offering mobile-centric services that have become quite popular among Chinese consumers. Net income drops 39%, but revenue surges by 54%…

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Russia is an emerging e-commerce market

Russia Mobile apps e-Commerce

Report highlights the potential of Russia as a major market for online retailers Russia may be the next place for an e-commerce boom. A new report from yStats shows that online sales in Russia are growing at a fast pace. Consumers throughout the country are beginning to shop more online than they have in the past few years and as consumers become more reliant on mobile technology, large retailers are beginning to take notice. In the coming years, Russia may become one of the world’s leading e-commerce markets. Russian digital…

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US is lagging behind in mobile commerce

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Mobile payments are still quite new in the U.S. The United States is falling behind when it comes to mobile commerce. Over the past few weeks, the mobile world has been abuzz with favor for the new Apple Pay service. the service represents Apple’s first official step into the mobile commerce arena, but excitement concerning the new platform seems to be contained to within the U.S. Apple Pay is nothing new in Asia, where mobile commerce has been thriving for more than a decade. Mobile commerce has been thriving in…

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