Disney has announced that they will be jumping even further into mobile commerce with their new iPad app that will allow customers to purchase products from their mobile device no matter where or when they want to buy. The app is quite similar to the website of the company, with functions and a design that resemble one another. This Disney Store app is only the latest in a full strategy of efforts that Disney is making in order to set its place in the m-commerce world. Other elements of this…
Read MoreDisney adds new iPad app to dive deeper into m-commerce
