mShopper launches platform for m-commerce and marketing

Mobile Commerce Store Service

Top retailer mobile commerce solution, mShopper, has announced the launch of a full API suite that will broaden its m-commerce platform for any business that wants to integrate with mShopper’s mobile marketing and shopping functionality, which currently leads the industry. In their announcement, they stated that their functionality is now completely remotely accessible, which permits partners to white-label the solution quite easily for their retailers. The decision made by mShopper to offer this new mobile platform was made alongside the release of an mStore Dashboard that has been entirely redesigned.…

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Innovative SnapTags will be shown off at upcoming marketing events

Snaptag-Barcodes

Since QR codes first hit U.S. shores in 2008, the marketing industry has been awash with innovation. The codes successfully launched a new marketing industry that was more focused on connecting to mobile consumers; a demographic that advertisers had been having trouble reaching in the past. QR codes catapulted mobile barcode technology into the limelight and have bred several spin-offs that have enjoyed varying degrees of success. One of the more successful variants of mobile barcodes is the SnapTag, created by SpyderLynk, a mobile marketing firm. SnapTags are a form…

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Korean company builds a QR code out of chocolate blocks

In the world of mobile marketing, few tools are as versatile as the QR code. The codes are most often generated digitally. On rare occasions, however, a company takes matters into their own hands and creates codes with physical materials. Such is the case with Lock&Lock, the world’s leading producer of plastic food storage containers. The Korean-based company is well known for their products and their knack for consumer interaction and customer loyalty. Because of this, adopting QR codes seems to be no surprise, but the company was not content…

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Express yourself with a QR t-shirt…

QR Code T-shirts

Following the trend of printing QR codes on things, many services are cropping up offering to plaster the codes on clothing. Such is the case with ScanMe. The company specializes in stylized t-shirt designs that feature a customized QR code. The code, difficult to find at times amidst the complexities of the designs, can be linked to a customer’s Twitter, Facebook or LinkedIn page. The interesting part is that the codes are updated in real time. Given their connection to social networking sites, that seems sensible. The codes can be…

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New software to help business owners with QR Code campaigns

QR Codes can now be mass produced, thanks to a Japanese company named IT DeSign. The company, based in Tokyo, specializes in QR Code business. They have developed a software design kit for computer developers to add to their regular applications. This will allow their regular software programs to mass produce a high quality, custom designed QR Code. With this new software incorporated into their system, developers can streamline the process of making custom QR Codes for customers; saving both parties’ time and money.  The system also includes a functional…

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