What is Social Commerce?

social commerce media

Mobile commerce is at a stage where it is beginning to evolve and become better identified through the particular sectors in which it is thriving. In social media, the idea of engaging consumers that have become inseparable from their mobile devices has become a prime directive. Companies like Facebook and Twitter are making efforts to engage mobile consumers and they are managing to do this through social commerce. Social commerce is a concept that was devised by David Beisel to identify user-generated, advetorial content on e-commerce sites. Essentially, social commerce…

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