Audi customers can use mobile banner ads to make car payments

Audi augmented reality - Mobile Website

Audi automobile manufacturer has announced that it is using mobile technology to allow current vehicle owners to pay their bills by using banner ads that have been integrated into their mobile website. Mobile ads for Audi’s brand new A6 model have been incorporating video, location, and other features about the car that are highly interactive. In order to produce these ads, Audi partnered with the AKQA marketing agency for the complete campaign. According to the AKQA account director for mobile, Tina Unterlaender, “This particular group the campaign is targeting accesses…

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