QR Code Press

Canadian newspaper QR code links to mobile website

03/27/201101/04/2014 Stephanie Beck

The Drumheller Mail, a community newspaper in Alberta, Canada, is the lates in a line of newspapers that is making use of QR codes. The codes had already appeared in advertisements that have appeared in the newspaper, but now they will be used to connect readers to online content. QR codes are still quite unfamiliar and many readers have yet to make use of them, prompting the newspaper to take measures to educate their readers on how to use them. The codes will allow readers to seamlessly connect to online…

Mobile marketing with QR codes are taking over the ad biz

03/24/2011 L. Green

Big name companies are bringing QR Codes to mainstream advertising. Several businesses are now utilizing this new technology to grab potential mobile customers. Home Depot, Bed Bath and Beyond, Thwapr, HBO and Dick’s Sporting Goods, are just a few of the companies that have integrated QR Codes into commercials, mailed advertisements and movies. Marketing has another avenue now; beside the normal television, or radio spot. QR Codes are starting to burst onto the scene everywhere lately. A survey shows that in the last six months of 2010, the scanning of…

Dubai doing it big again but this time with QR codes

03/21/2011 Jennifer Goula

A number of companies have displayed their ingenuity in using QR codes. The codes have had a significant impact on how marketers reach consumers, but some have not been content with the normally sedentary nature of the codes. Generally, QR codes are an accompaniment – often tucked away in a corner – while the more flashy aspects of advertising soak up the most attention. Those looking to make the codes a more prominent piece to their marketing campaigns have gone so far as to constructing massive codes out of paint…

Dave’s Killer Marketing Strategy

03/21/2011 Stephen Vagus

It seems everyone is joining the latest technologic craze taking the world by storm. QR codes have quickly become one of the most utilized and identifiable tools in marketing. Since their launch in the mid-80s, they were exclusively used to keep track of inventory. When smart phones became more popular, marketers saw how useful they could be for their clients. Today, the codes can be found in a number of print adverts and are used extensively in marketing campaigns for the music, fashion, and entertainment industries. Dave’s Killer Bread, a…

How to stand out of the crowd with new QR code resume service

03/16/201103/15/2011 Jorge Gonzalez

Vizibility, a company that specializes in personal branding, is now offering QR codes as part of their SearchMe service. SearchMe links to Google search results regarding the person they are connected to. Vizibility is determined for the links to be connected to more than 5 million professional profiles and business websites within the next 5 years. The company wants to help provide new mobile features to career professionals and job seekers and they believe that QR codes will help in the long run. Adding a QR code to a resume…