consumer report 2011 Archives

Study shows useful apps get results with smartphone users

08/13/201108/13/2011 Jesse Collins

A recent study performed by the Hong Kong Productivity Council showed that among users of apps, 90 percent would accept them when they offered information that they found useful, a discount coupon that they could redeem, or other types of free offers. Furthermore, among 320 smartphone users who participated in a survey between June and July 2011, 80 percent said that they didn’t find pop-up advertising banners to be irritating – these same adds were considered to be a nuisance by users of traditional computers, as they said that content…

Consumer Reports says that mobile commerce may be more costly to consumers than originally thought

08/05/2011 Stephen Vagus

The hype surrounding NFC technology and mobile payments may be little more than over-exaggerations coming from the companies backing the emergence of mobile commerce. According to a new report from Consumer Reports, a product review and ratings firm, electronic payment methods still have a long way to go before mobile commerce can win the hearts of consumers. This may be bad news for several big-name tech companies that have been pouring resources into the development of mobile payments platforms. Companies and banks are currently vying for a share of the…