Later this week, local business men and women of Rocky Hill, Connecticut, will be gathering at the city’s Chamber of Commerce to participate in a monthly networking gathering. The monthly meeting has long been a place where business owners could come together to collaborate or share new ideas. This month, the topic of QR codes will be discussed in some length. The codes have been gaining popularity throughout the state – indeed, the country – and businesses both big and small are growing eager to take advantage of the blocky…
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Connecticut company plasters QR codes on clothing, sees surge in clientele
QR codes have become a popular way for businesses to engage with consumers. The codes have led the emergence of a new marketing revolution, one focused exclusively on mobile technology. Given the popularity of smart phones, tablets and other mobile devices, companies have a lot to gain from targeting the mobile audience. There has been no shortage of creative uses for QR codes, but one such use is rarely seen. That is, QR codes do not often adorn clothing. A company in Groton, Connecticut, is changing that. Tee’s Plus, a…
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