March 25th, 2013 | Add a Comment
Feature Article: theQRust – Tag it – Scan it – Rate it!
PRESS RELEASE: theQRust is a unique reviewing platform which addresses the problem of false reviews and empowers business and product owners with instant, useable customer feedback and long-term performance data. Created by theQRust team in South Africa, theQRust.com will be of use to any business, product or event which relies on customer feedback.
Features
• Currently uses QRust Tags with embedded QR codes to ensure reviews are … Read entire article »
Filed under: Featured News, Mobile Commerce, QR Codes
April 8th, 2011 | Add a Comment
Myrtle Beach, South Carolina, is going mobile. The Area Chamber of Commerce and several business owners from along the Grand Strand area, have been working together to give their businesses a touch of high-tech. They aren’t just focusing on the mobile aspects; they’re looking at a total technology make-over.
Every year thousands of people are requesting information about Myrtle Beach, or South Carolina in general. They request information on hotels, attractions, restaurants, travel guides and many other things that a vacationer might be interested in.
When the local businesses saw the data, showing how much of that information was requested on mobile devices; the wheels started turning. They decided they had to act on this knowledge; for their businesses and the community. Tourists and potential vacationer’s needed better access to the information … Read entire article »
Filed under: Commercial, Featured News, Mobile Commerce, Mobile Marketing, QR Codes, Social Media Marketing, Travel, Trends, United States
April 5th, 2011 | Add a Comment
The complex computation engine known as Wolfram Alpha is now capable of generating QR codes. The codes created by the answer engine can be made to link to websites or and email address and can hold up to 7kb of data. They can also be printed to business cars and other materials. This additional feature comes as a response to growing interests in mobile technology.
QR codes are rising to prominence as one of the most versatile tools for the distribution of mobile content on a massive scale. Companies are using them to fill the gap between offline and online media as well as connect with consumers directly. The codes boast of being an inexpensive alternative to conventional advertising. Businesses with modest marketing budgets stand to gain much from using the … Read entire article »
Filed under: Commercial, Featured News, International, Mobile Marketing, QR Codes, Social Media Marketing, Trends, United States
April 2nd, 2011 | Add a Comment
The use of QR codes is gaining traction in the print world. As technology evolves, the print industry is looking for ways that it can adapt and keep up with people’s interests. The two industries have been in conflict for many years and, for the most part, both have been unable to succeed over the other. As QR codes rise to prominence, a new line of thought is developing, one that suggests that technology and print can work together instead of competing against one another.
The codes are becoming a familiar sight in newspaper and magazine publications but many are still baffled by the black and white blocky patterns they see in advertisements. Recent studies have shown that even if an individual were to recognize the code for what it was, … Read entire article »
Filed under: Commercial, Featured News, Mobile Marketing, United States
March 30th, 2011 | Add a Comment
AngelPad, a platform connecting ambitious startups with enterprising investors, held another of their famous Demo Days yesterday. Thirteen promising companies, ranging from car insurance to search engine startups, were presented to more than 100 potential investors. The thirteen were chosen from amongst a pool of more than 800 applicants. A number of companies that were represented at AngelPad’s Demo Day made use of QR codes.
Many marketers are beginning to rely on the codes as a way to engage consumers as mobile technology becomes a more integrated part of their lives. The codes can be printed in newspaper and magazine ads, used on billboards or flyers, or incorporated into online marketing campaigns and are an inexpensive form of dynamic advertising. The codes can be deciphered by any smart phone that has … Read entire article »
Filed under: Featured News, Mobile Marketing, Trends, United States
March 23rd, 2011 | Add a Comment
Home Depot has long been lauded for its helpful and enthusiastic staff. The retailer has prided itself on the experience it offers customers and is now taking their efforts to the next level by using QR codes in their stores. Today, the retailer announced that they will be using the codes in a series of advertisements that will be launched nationwide. They will also be directing consumers to download scanning applications to their smart phones so that they will be able to participate in the campaign.
The codes have become increasingly popular within the past year. More businesses are using them as an essential part of their marketing campaigns. The barcodes have garnered acclaim for their ability to offer dynamic interaction between consumer and business.
Shoppers will be able to scan the … Read entire article »
Filed under: Commercial, Featured News, Mobile Marketing, Trends, United States
sending...
Technology News 24/7
