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Augmented reality and cloud computing may be made for each other

07/22/201207/22/2012 Sam Lambert

Augmented reality continues to gain power in the technology industry Augmented reality is quickly becoming a powerful force in the world of technology. Augmented reality is capable of enhancing the physical world with a variety of computer-generated sensory input. The technology is often used to enrich user experience in the entertainment and marketing industries, but is beginning to find practical use as well. Though the technology can be used by any platform that is capable of meeting its somewhat high demands, augmented reality has established a strong foothold in the…

McDonald’s and Paybox team to test new mobile payment system

04/25/2012 Sam Lambert

Cloud-based mobile commerce Fast food giant McDonald’s has announced that it will be participating in a new NFC-based mobile payment system this year. The company will be working with Austrian telecommunications companies A1 and Paybox Bank. These two companies have designed a new mobile payment system that is based on cloud-computing. Most other payment systems make use of microchips and PIN technology. Paybox believes that a cloud-based system would be much more secure and more intuitive to use for consumers. As such, the company has launched a campaign to test…