Social media influencer is a growing career among young adults in China

Social media influencer - Woman on couch in front of phone camera

As the economy slows down, many are turning to this new type of work on several platforms. Becoming a full-time social media influencer is becoming an increasingly popular career choice for young Chinese adults, who are quitting their more traditional jobs in the current economic slowdown and choosing this lifestyle instead. The job involves working full-time at producing targeted content with product mentions and placement. Many of these social media influencer professionals have a certain niche that they address and while they may work on several platforms, they will usually…

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