Consumers are using the internet to an increasing degree before and during purchases. Most of today’s shoppers have been trending away from shopping in-person and toward mobile shopping and other online spending tools either to prepare to buy something or to actually make the purchase. This, according to the 2023 Consumer Product Content Benchmark Report by 1WorldSync. The research involved the collection of data from 1,500 shoppers throughout the United States and Canada. It showed the growing popularity of online shopping and mobile shopping both before and during a purchasing…
Read More66 percent of shoppers have shifted from in-person to online and mobile shopping
