Tag: Blippar app

Blippar to update its augmented reality app with new real time features

Julie Campbell
Blippar augmented reality Mobile App

The next generation of the application will be much easier to use and will offer greater practicality. At the TechCrunch Disrupt London 2015, the co-founder and CEO of Blippar, Ambarish Mitra, demonstrated the next generation of the company’s popular augmented reality app, with improved object identification and enhanced features. The mobile app will soon be able to offer users much faster and easier real time options through smartphones and tablets. The new version of the Blippar augmented reality app is to launch in late December and the goal is to…

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Blippar augmented reality mobile app searches the internet with a camera

Julie Campbell
Snap Shot of Blippar.com augmented reality

Instead of typing in search terms, users simply need to aim their smartphones at whatever they want. The makers of the Blippar augmented reality app are hoping that images truly will speak louder than words, as they have taken the idea of Googling something and have turned it into a form of search that can be conducted through a smartphone camera. The company has the largest platform for AR and image recognition in the world and has now re-launched their app. The re-launched augmented reality app has been designed to…

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Mobile World Congress Attendees Pick Blippar as World’s Most Innovative Mobile Technology

Guest Post
Augmented Reality Video

As winners of ‘A Vision of 2022’, the image-recognition company is invited to the American telecoms giant AT&T’s Innovation Foundry in California. 5th March 2012, blippar, the image-recognition company, has been chosen as the most innovative mobile technology in the world after a public vote at Mobile World Congress (MWC) in Barcelona this week. Blippar wowed audiences with a demo of its free app at the “Vision of 2022” session, hosted by US telecoms giant AT&T. Competing against some of the world’s finest innovators in the mobile space, blippar won…

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BLIPPAR LAUNCHES “BLIPP TO BUY” OFFERING FOR BRAND AND MEDIA OWNERS

Guest Post
Augmented Reality Video2

*Video demonstrates how Blippar and augmented reality works. New service enables m-commerce through augmented reality technology – Follows successful trials with major brands including Tesco, Aer Lingus, Clinique and IPC Media 27th February 2012: Blippar is announcing the launch of a major new service, called Blipp to Buy, for brands and media owners that want to use its image recognition platform. Blipp to Buy is a whole new way for brands to diversify their revenue streams and capitalize on the potential of mobile commerce via image recognition and augmented reality…

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New augmented reality app seeks to dethrone QR codes in mobile marketing

Jesse Collins
Blippar augmented reality Mobile App

QR codes have become the titan of the mobile marketing world. The codes have proven the simplicity of reaching a varied audience of consumers in the digital age. The rise of the mobile marketing industry owes much of its success to the codes and many advertisers are sure that the codes will be around for many years to come. However, a new mobile application seeks to dethrone the blocky barcode. To accomplish this ambitious feat, the app is making use of augmented reality technology. Augmented reality is nothing new to…

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