QR codes implemented in unique way by Barneys New York

storefront display window QR codes

The clever smartphone barcodes can be found in the display windows of the Ginza location in Tokyo. The Barneys New York store location in Tokyo’s world renowned luxury shopping district called Ginza, has been running a holiday season store display that uses QR codes in a highly unique new way. The design was created by Simon Doonan, a display expert who has been with the company for 25 years. What Doonan managed to do over this season was to develop a display that would incorporate the QR codes through a…

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