Interactive technology comes to the world of banking

Firm develops interactive technology project that makes use of augmented reality The demand for interactive technology is beginning to permeate into the world of commerce. YDreams, a design and technology firm, has taken note of the rising demand coming from tech-savvy consumers and has developed a new banking system that makes use of augmented reality. The system was commissioned by Banco Bradesco, Brazil’s largest banking and financial services company. The system, called Bradesco Next, is currently installed at the JK Iguatemi shopping center in Sao Paulo. YDreams shows off the…

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Oracle unveils its multi-channel solution called FLEXCUBE for financial services industry

Mobile trends

Oracle Financial Services has announced the introduction of its FLEXCUBE multi-channel banking solutions which will help financial services organizations to provide their customers with increased personalization to their services through mobile and direct channels. The product is called the Oracle FLEXCUBE Multi-Channel Solution, and it provides new versions of previous product for direct and private banking. This will give banks the ability to offer products and services such as those based on complete portfolio views, over a multitude of different direct channels, including mobile. Through the use of this solution,…

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New spam regulations for SMS in India to become effective on September 27

SMS Mobile Marketing

According to a Telecom Regulator TRI notice, India’s new SMS spam regulations will go into effect on September 27, 2011. This comes on the heels of an announcement made by that nation’s Telecom minister, Kapil Sibal, which was made last month regarding SMS spam. It is the hope that through the new regulation, unsolicited bulk SMS providers will no longer be able to send these incessant mobile marketing messages. In August, Sibal had promised that this practice would come to a halt within six weeks, and this recent announcement shows…

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