San Bernardino, California-based auto accessory retailer, Auto Accessory Warehouse, has come upon notable marketing successes by using text messages to boost its sales. In fact, the original text message marketing blast in its campaign brought in more than $5000 in new purchases as a return on investment on an advertising bill under $175. This meant that the return was worth an astounding 2800 percent. Auto Accessory Warehouse owner, Mike Kazi decided on mobile text messaging when he was seeking a new form of advertising that would be more effective than…
Read MoreAuto Accessory Warehouse uses text messaging to drive sales
