QR Code Press

New mobile payments service launched by National Australia Bank

10/07/201310/07/2013 John Montgallo

Bank launches new mobile payments platform The National Australia Bank has launched a new mobile payments service that leverages NFC technology and QR codes. The service is called NAB Flik and is accompanied by a mobile application of the same name. The application is meant to provide consumers with an efficient way to participate in mobile commerce, allowing users to initiate mobile payments through a variety of methods. Australia is quickly becoming a very prominent market when it comes to mobile commerce and more of the country’s financial services firms…

New mobile marketing campaign launched to promote Google Play in Australia

07/15/201307/13/2013 John Montgallo

Mobile Marketing Google QR codes and NFC

Mobile marketing puts a new twist on traditional advertising tools With technology playing such a major role in the modern world, it can often be difficult to see the value of traditional marketing tools, such as billboards. For Google, marketing has long been a major priority, and not only for the company itself but the multitudes of others that rely on its marketing capabilities as well. Google has been working to promote its popular Google Play application store in Australia recently and has taped oOh! Media, a leading advertising firm,…

Mobile commerce and NFC technology gaining momentum

02/04/201302/02/2013 Stephen Vagus

NFC technology may not be as unpopular for mobile commerce as critics suggest Mobile commerce may be all the rage in the retail industry, but NFC technology has been losing traction with both consumers and businesses, at least that is what the critics claim. NFC technology has become the cornerstone of most of the world’s mobile commerce initiatives, but many have begun to argue the overall security of the technology and how easily it can be exploited by hackers. The technology has, however, been growing in popularity among consumers, despite…

Chocolate Coded takes a practical approach to augmented reality

09/25/2012 Stephen Vagus

Chocolate Coded Website Preview - Augmented Reality

Chocolate Coded develops augmented reality platform for miners Australian software developer Chocolate Coded is working on a new augmented reality platform that is designed with miners in mind. The platform is being built to help streamline maintenance and site induction procedures at mine sites throughout Australia. The company believes that augmented reality could have profound practical uses and has taken an opportunity to test the feasibility of the technology in such an application. Chocolate Coded hopes to have its augmented reality platform ready by the end of this year. Interactive…

Sydney’s The Rocks to make use of NFC technology

09/13/2012 Jorge Gonzalez

NFC technology to be adopted by ew project from The Rocks NFC technology gets the majority of its attention from its uses in mobile commerce. The technology has become the cornerstone of the mobile commerce industry because of its ability to transfer information without the need for wires or contact with other mobile devices. Though the technology is famous in the realm of m-commerce, it has other uses beyond payments. The Rocks, a famous tourist precinct in Sydney, Australia, is set to get a technological upgrade that leverages NFC technology…