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Augmented reality quilt could stop loneliness among hospitalized children

07/15/201307/13/2013 Jesse Collins

Augmented reality as a tool to stave off loneliness Loneliness can be a serious problem that typically receives very little attention. Thousands of people around the world struggle with this issue, but the problem is most pronounced among those that have been hospitalized. Those that have been forced into hospitalization by serious illnesses or injuries must often contend with separation from their loved ones. In this case, loneliness can serve as an impediment to the recovery process, especially among hospitalized children that are unaccustomed to being separated from their parents…

Famed augmented reality platform receives an update from HP

03/15/201303/13/2013 L. Green

HP makes update to augmented reality platform Acclaimed technology firm Hewlett Packard has been showing some strong interest in the field of augmented reality recently. In 2011, HP acquired Autonomy, a specialist in the field of augmented reality. The acquisition itself was somewhat controversial as HP discontinued some of Autonomy’s well liked products. Through the acquisition, HP has gained access to the Aurasma augmented reality platform, which has opened up a new focus for the technology company as it works to make updates to the widely used platform. Aurasma v2.0…

Augmented reality used by Canadian University students for nostalgic experience

02/16/201302/14/2013 Julie Campbell

augmented reality maple leaf gardens canada

The legendary Maple Leaf Gardens has been digitally recreated through the use of AR technology. A team of five students from Ryerson University in Toronto, Canada, have used an augmented reality app in order to recreate the experience of the former Maple Leaf Gardens and its best moments throughout history, for the visitors of its current location. The building is the site of the previous home to the city’s NHL and NBA teams, among others. The base of the experience was constructed using Aurasma, the British photo recognition software that…

Augmented reality printed book jacket enhances in-store marketing

02/11/201302/09/2013 Julie Campbell

Crimson Publishing has added its name to the growing number of publishers using AR technology. Crimson Publishing has just announced the release of a new business book that includes an augmented reality feature on its cover that can be viewed through the Aurasma app in order to help draw the attention of consumers considering its purchase. There have been a number of print publications that have started using AR to boost their appeal. The book in question is called “Working the Cloud” and is written by Kate Russell, a technology…

Augmented reality will change the way the publishing world operates

12/15/201212/15/2012 John Montgallo

The entire industry could be revolutionized through this cutting edge mobile technology. Augmented reality is still in its infancy, but it is starting to make its way into mobile marketing and products that attract the use of consumers. Apps that use the technology are starting to make its use far more commonplace. A number of different companies are coming up with their own unique angles to using augmented reality, providing apps with a series of different types of features and possibilities. Among them, Aurasma is currently leading the market, though…