Tag: augmented reality technology

Childish Gambino and Google team up for AR experience

Sam Lambert
PHAROS AR - AR expeirience - Google & Childish Gambino

Childish Gambino has released a new single that is available only through a new augmented reality app. The AR experience from Google and Childish Gambino is called PHAROS AR. The augmented reality (AR) app was released for Android mobile phones on Wednesday and gives users the chance to explore a virtual interactive space where they can hear the musician’s new song “Algorythm.” Fans of Childish Gambino can journey through his universe while listening to his latest music. The PHAROS AR app can be downloaded from the Google Play Store for…

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AR luggage checking feature added to easyJet mobile app

Sam Lambert
AR luggage checking - Suitcase in airport

The UK budget airline is making it easier and faster for its customers to move through the check-in process. Checking luggage dimensions for carry-on eligibility has been made easier for easyJet airline customers with an AR luggage checking feature. Now, customers of the UK budget airline with an iPhone can visually check the dimensions of their carry-on luggage using augmented reality (AR) via the easyJet iOS mobile app. Travelers can place their luggage within the digital box to see if their bag meets the airline’s carry-on specifications. The AR luggage…

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New AR social app to revolutionize photo sharing among friends

Sam Lambert
AR socila app - person taking picture with smartphone

Winsche Studios has announced the upcoming launch of its doRRtal app. The augmented reality (AR) developer will be launching an AR social app called doRRtal. The new social media app will be equipped with the ability to enable smartphone users to take 360 degree photos and share these with their friends. The AR social media app will allows users to use their phone as a “door” they can walk through. The unique augmented reality approach lets users create, share and view fully immersive 360 degree photos on their smartphones and…

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Researchers develop unique AR health care tool for remote medical assistance

Amanda Giasson
AR health care - Medical augmented reality - tablet

New tech allows experienced medical professionals to remotely assist less-experienced doctors in war zones. Researchers from Purdue University have crated AR health care tools that enable experienced surgeons and physicians from around the world to help less-experienced doctors caring for those in war zones, areas that have been hit by natural disasters, and rural regions, perform complex procedures. The technology can help to minimize the number of casualties. The augmented reality (AR) tools connect health care professionals in remote areas with surgeons and physicians across the globe. As such, the…

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Sound activated AR Lens Launched by Budweiser for World Cup 2018

Jorge Gonzalez
Sound Activated AR Lens - Budweiser World Cup 2010 Game

The limited edition augmented reality lens will be available to Snapchat users. This week, in partnership with Snapchat, Budweiser will unveil multiple AR (augmented reality) lenses, filters and vertical video ads, including the world`s first sound activated AR lens. Part of Budweiser`s marketing strategy for the 2018 FIFA World Cup, this new technology launched on June 18th to coincide with England`s first match against Tunisia. The unique AR tech is for Snapchat users aged 18 and up. The sound activated AR lens is designed to respond in real-time to the…

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