Junaio augmented reality browser receives a major update

Metaio aims to simplify Junaio app Augmented reality developer Metaio has announced an overhaul for its Junaio augmented reality browser application. Junaio has become a very popular application for those interested in augmented reality. The app is capable of bringing to life a wide array of digital experiences that are hidden in the real world. It can also be used for practical purposes, such as finding directions to local stores and similar information. As augmented reality becomes more popular, Metaio believes that the time has come to make its Junaio…

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London Eye gets a high-tech upgrade to appeal to tech-savvy tourists

London Eye Pod

The London Eye is a famous landmark in the United Kingdom. It is one of the largest Ferris wheels on the planet and regularly provides tourists with a bird’s eye view of the city below. Visitors to the UK will be able to experience something new when being taken to the top of London in one of the Eye’s pods as each pod will soon be equipped with augmented reality technology. For the next month, the floors of these pods will be fitted with a digital display that shows them…

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Virgin Media to launch augmented reality magazine this year

Virgin Media

Virgin Media, one of the largest and most influential communications companies in the world, has embarked on a new adventure with augmented reality. Partnering with content agency Redwood, Virgin Media has launched a new bi-monthly magazine whose pages will be filled with augmented reality experience. The magazine is part of a new customer interaction strategy coming from the company in which consumers are encourages to communicate with the company directly and through the use of mobile technology. The magazine works in conjunction with the Blippar augmented reality mobile application. The…

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Nestle to launch new augmented reality campaign later this month

Nestle QR codes mobile health

Nestle has made a major change to its market research budget, putting a major focus on contests and games. The famed food company is preparing to launch a new crowdsourced campaign that will help it find four new flavors for their popular Kit Kat brand of candy. The new campaign will reflect the change in Nestle’s marketing focus as it will task consumers with determining what these four flavors will be. To accomplish this, the company is adopting augmented reality. The company has built an augmented reality experience and affixed…

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