QR Code Press

Android app uses NFC to boost participation in cultural exhibits

11/30/201111/30/2011 L. Green

Visitors that went to the STRP Festival – one of the top art and technology events in Europe – had the ability to use near field communication (NFC) enabled smartphones for enhanced interaction with the cultural exhibits. Through the use of an app, Android-based smartphones gave visitors the chance to use an exhibited artwork to obtain detailed information simply by tapping it over one of the NFC tags. This triggers a digital voice message. The mobile app also let its users decide how much they “love” a particular piece of…

What do Picasso and QR Codes have in common…

02/11/2011 John Montgallo

Portrait of Daniel-Henry Kahnweiler, Picasso 1910

The world of art has been seeing something of a revolution recently. Unlike artistic movements in the past, this is not about production as much as it is about presentation. Galleries are beginning to use QR codes to bring a new dimension to how art is seen. With the codes, galleries and museums are looking to provide their guests with an interactive experience that is entirely technology driven. The Martin Agency in Richmond, Virginia, has attributed a small fund toward their latest campaign to promote the upcoming Picasso exhibit at…