Layar challenges developers to revitalize print industry through use of augmented reality

Layar AR Browser

In a world growing increasingly enamored with all things digital, the publishing industry has begun falling behind. While print still holds a treasured place in the hearts of an older generation, younger people are not convinced of the value of published works. The new generation believes that technology is the only viable form of media, claiming that print has little place in a digital era. Layar, pioneers of augmented reality, however, is not willing to let the publishing industry slide into obscurity. Layar is well known for its development of…

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Autonomy, makers of the popular Aurasma AR platform, report growth since the applications launch

Aurasma AR App

Augmented reality is gaining traction all over the world. AR has captured the interest of businesses looking to embolden their presence in a world that is growing more integrated with technology. Autonomy, a technology company known for its innovative products, has been something of a pioneer in this field with their new AR platform Aurasma. Since its release back in May of this year, Aurasma has drawn the attention of several big-name companies, including Nokia. Aurasma has garnered acclaim for its advanced use of augmented reality. In using the platform,…

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