Google augmented reality goal is “100 million” devices before next spring

smartphone Google augmented reality

The search engine giant is geared up to bring an AR technology to millions of devices throughout the winter. A recent Google augmented reality announcement revealed the search engine giant has plans to rival Apple in the AR technology sphere. The reason is that its future upcoming platform that will make it possible for Android phone users to use AR apps without hardware changes. Apple has been working on its own iOS update which will include a push toward augmented reality use. At the same time, a Google augmented reality…

Read More

Augmented reality apps get a shot in the arm from wearables

augmented reality technology Mobile commerce

According to findings from Juniper Research, AR applications will gain from enterprise head-mounted devices. Juniper Research has now released some of its newest findings, which have revealed that augmented reality apps stand to experience a significant boost once enterprise head-mounted devices begin to truly take off. The findings predicted that by 2019, these AR applications will have generated $2.4 billion in annual revenues. That type of income for augmented reality apps represents a considerable growth from the current trends. Last year, the earnings for those applications were estimated to have…

Read More

Westpac to launch new mobile commerce app using augmented reality

augmented reality technology Mobile commerce

New app will leverage AR technology to engage mobile consumers Westpac New Zealand is beginning to see the need to engage mobile consumers more effectively. As such, the bank has developed a new mobile application that leverages augmented reality. The use of this technology could put a new twist on mobile commerce, allowing people to view their bank information in a more dynamic and intuitive way. The application is currently slated for launch on the iOS platform in September of this year. AR technology is breaking out of the entertainment…

Read More

Augmented reality may be 30 percent bigger every year

online augmented reality

Research is showing that the AR technology market is experiencing a steady rapid growth. According to a recent study by TechSci Research, the augmented reality market in the United States is expected to grow by 30 percent every year from now until the close of 2018. This trend is the result of the growing familiarity among consumers with AR technology. The TechSci Research results also indicated that as time progresses, there will be a much greater push in augmented reality, which will drive the technology forward and will bring about…

Read More

Augmented reality study predicts billions of app downloads by 2017

Mobile Commerce sales

In 2013 alone, the study forecasts mcommerce revenue of $300 million from AR. A new report has been released to reveal the findings of a study about the use of augmented reality from now through 2017. What it revealed was that the technology is rapidly on the rise and that it has a great deal of potential. It predicted that by the year 2017, there will have been around 2.5 billion annual downloads of augmented reality applications on smartphones and tablets. Moreover, it also forecasted that it will generate revenue…

Read More