Tag: apple ibeacon

NFC technology receives a slap in the face from iBeacon

John Montgallo
Apple NFC Technology Trends mobile payments

Near field communications have taken quite a hit by the success of Apple’s mobile payments system. When it comes to mobile payments, one of the greatest barriers to mainstream acceptance has been a lack of a standard, and while it had been looking as though NFC technology would be the fast, easy, and convenient method that would soon be taking over, Apple disagreed, and this could be defining for the industry. Though near field communications tech has been around for a while, it has not been catching on. Consumers simply…

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Mobile commerce platform seeks to break new ground

John Montgallo
mobile commerce platform

PassMarket aims to dominate mobile commerce Mobile technology firm iMobile3, has designed a new system that will make mobile commerce easier for those with iOS devices. The new system is being integrated into PassMarket, which was first launched in 2012. PassMarket has operated primarily behind-the-scenes, providing retailers with a way to connect to mobile consumers through their digital wallet applications, such as the Apple Passbook. This platform has initially focused on loyalty programs, but mobile payments are becoming much more common among consumers and people are beginning to look for…

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