That said, the success of this form of advertising is not as great as what some forecasts had predicted. A new estimate has been issued by eMarketer that has shown that mobile ads for the install of apps have been rising in both their use and performance over the last couple of years, but their revenues are not meeting the expectations of the assumptions of many firms. These mobile advertisements are run on the news feeds of Facebook and Twitter, among other places. Among the other areas where this type…
Read MoreMobile ads that encourage app installs grow in revenues
