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Australian mobile payments are well behind its APAC neighbors

03/07/202203/04/2022 Jorge Gonzalez

Mobile payments - Mobile Australian dollars

Banks in the country are highly protective over their turf, making the tech’s adoption slower. Australian customers aren’t using mobile payments nearly as much as those in other parts of the APAC region, according to new research that points the finger at the country’s banks for preventing faster adoption of the tech. This is an interesting trend when taking into consideration that Australians are heavy smartphone users. The research was conducted by the Griffith Asia Institute, which published the results of its analysis. They showed that while Australians are among…

Mobile advertising growth is higher in China than any other country

06/13/201706/09/2017 Stephanie Beck

The Asia Pacific countries as a whole are leading the way with smartphone ad growth worldwide. A new Smaato data analysis revealed that the highest mobile advertising growth in the world belongs to China. The findings were based on analyzing data produced by 300 billion mobile ad impressions that occurred in the Asia Pacific (APAC) region. Smaato saw a near year-over-year doubling in first quarter mobile ad spend in China. CEO and co-founder of Smaato, Ragnar Kruse, said “China is undoubtedly the rising tiger of mobile advertising, as they were…

APAC mobile shopping spend is through the roof in 2017

06/12/201706/09/2017 Sam Lambert

Research shows many consumers in Asian countries enjoy m-commerce as a favorite pastime. The APAC mobile shopping trends are moving more quickly than pretty much anywhere else in the world. Mobile commerce has become a regular part of everyday life in many of those countries. In fact, shopping via smartphone has become a favorite pastime for many people. Some consumers within the region would even go so far as to say that m-commerce is indispensable. This consumer sentiment toward m-commerce helps to explain why APAC mobile shopping is taking off…