Android platform is gaining ground as a mobile commerce, advertising platform

Android mobile commerce

Analysts may have outdated perspective of the Android operating system The Android platform is quite popular among consumers, but not necessarily among businesses and large enterprises. Many analysts in the e-commerce, advertising, and software sectors believe that Google’s mobile operating system is too exposed to malicious software and is fragmented by nature. For years, analysts have also suggested that Android consumers spend significantly less money through their mobile devices and these people are not likely to engage in any dynamic marketing. This may no longer be the case. New report…

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Google Glass has been adopted by staff members of the Edinburgh Airport

Mobile technology google glass

As wearable technology rapidly becomes more popular, these types of devices are turning up in all new places. It has become quite commonplace for passengers travelling through the Edinburgh Airport – or virtually any other airport, for that matter – to see staff members from customer service to security equipped with walkie talkies and cell phones, but Google Glass has now become the next step in technology that is being carried around, or worn, by these employees. It won’t be long before staffers will be wearing these augmented reality glasses…

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Demographics behind mobile commerce are varied

QR Code mobile commerce emographics

Research highlights the diversity within the mobile payments spends Mobile commerce demographics in the United Kingdom are quite diverse. According to research from EPiServer, those participating in mobile shopping and payments come from a varied group with equally varied walks of life. When it comes to new forms of commerce and technology, the common consensus is that adoption and participation is highest among younger consumers. That is not always the case, however, especially in the United Kingdom. Mobile commerce is most common among millennials than any other demographic According to…

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Mobile technology milestone achieved by Android

iphone or android mobile phone subsidies

The Google smartphone and tablet platform has now reached 1 billion active users. The recent Google I/O conference contained a massive number of exciting announcements to hit the mobile technology world, but among the largest was certainly the discovery that there are now more than 1 billion Android device users. This announcement took many aback, even amongst all of the new product and service unveilings. The Google I/O saw a number of new products and services being announced, which drew considerable attention to the company, which is clearly branching out…

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Google continues to rock the mobile technology world with update to Android OS

Android mobile commerce

New Android update is dubbed “L” Google recently unveiled the latest version of its Android operating system, highlighting the new version’s various features. The latest version of Android is called “L” and is meant to make the Android platform more competitive with other mobile operating systems that are also receiving major upgrades. Notably, L features new functionality that makes it less energy intensive and more engaging for consumers that have come to rely heavily on mobile technology in their daily lives. L features BLE Peripheral Mode to better connect with…

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