Study shows larger conversions and spending from tablets than smartphones

Tablet Commerce

Adobe Systems has published a report that included the data it collected in its recent research, which indicated that tablet owners spend more when shopping at e-commerce websites than their PC and smartphone using counterparts. The study included an analysis of 16.2 billion visits to 150 retail websites. It determined that tablet users spend more on individual orders than individuals who shop using their smartphones and personal computers. The average amount spent by tablet users per order was $123, in comparison to $80 for smartphone owners and $102 by individuals…

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