Dynamic mobile marketing tools for any business, any budget: QR Codes

QR Codes in marketing

Powerful platform adds value to QR codes in marketing QR codes have become a prominent marketing tool and have proven that they are proficient in engaging mobile consumer in a dynamic way. The codes often receive some criticism because they are not generally well understood. The purpose of the codes is quite simple: They are used to provide consumers with access to information concerning products or to provide them with digital experiences they would not be able to access through conventional marketing tools. The 2d codes hold a great deal of…

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6 Types of Mobile Marketing You Can Use For Your Business

In this generation, more and more people are learning to be comfortable with doing things on-the-go, hence the rise of smartphone users. Those small devices provide convenience as they can be used as a digital scheduler, clock, television, music player, game console, Internet browser, and more. In fact, according to Pew Internet, more than half of the adult population in the United States owns a smartphone. On top of this, Asymco analyst Horace Dediu recently said that almost 600,000 Americans are purchasing smartphones every week. The rate of smartphone adoption…

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Visualead may revolutionize QR codes

qr codes video

Visualead gains traction in boosting popularity of QR codes QR codes may be popular with advertisers, but they are much less so with consumers. Scan rates for QR codes are rarely disclosed by the companies that use them, but many consumers have taken to avoiding the codes because of the bad experiences they have had with them in the past. Some companies that make use of QR codes do so in a manner that is not effective or convenient for consumers, leaving these people with a poor sense of what…

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QR codes used by mobile communication app for digital user identities

QR Codes Business Cards

WeChat has released a new application to allow users to share with their friends. One of the top mobile communication apps in India, WeChat, has announced that it is now giving its users the ability to use QR codes to share their digital identities through that program, as well as through email and Facebook. This works as a kind of calling or business card that will let users share their data with others. For example, by scanning the unique QR codes, the user’s entire identity – as created by them…

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QR codes make a difference for charity groups

QR codes charity nonprofit donation

A free social app is helping nonprofits to obtain instant donation support through scans. allAware, a free social app designed for nonprofit organizations, has now received the support of Linxter, to give the application the ablity to support QR codes that will make it easier for charities to capture that moment when people feel generous, in order to encourage quick and instant donations. The hope is that this will boost the number of donations that consumers will make with their smartphones. According to the CEO and founder of Linxter, Jason…

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