Toys ‘R’ Us has announced that it will begin its QR code marketing for the holidays well ahead of the start of the main rush of the shopping season, in order to help drive sales over the next two months. The QR codes currently being released are being printed within the catalog called “The Great Big Toys ‘R’ Us Book,” and will allow consumers to obtain a larger amount of information about the products they are considering within the catalog, before they actually make their purchase. Toys ‘R’ Us stated…
Read MoreToys ‘R’ Us holiday marketing campaign includes QR codes
