Qualcomm seeks to combine augmented reality with cloud computing

Qualcomm

The cloud may be the next step in augmented reality technology

Qualcomm, a leading maker of chips for wireless devices, is no stranger to augmented reality technology. The company has been a driving force in the developing and implementation of augmented reality for more than a decade. Qualcomm has explored both the existing and potential applications for augmented reality over the years with varying degrees of success and failure. The company has now found a new way to make use of augmented reality that draws upon the ever popular concept of cloud computing.

Limitations of Vuforia platform linked to mobile device storage capabilities

Qualcomm is slated to host an event for software developers this week in San Diego, California. The company is expected to tout its accomplishments in the field of augmented reality, drawing attention to its widely used Vuforia platform. According to Qualcomm, more than 1,000 augmented reality applications have been developed using the platform. Despite the popularity surrounding Vuforia, the platform is limited in its capabilities due to the inherent storage issues afflicting most smart phones and mobile devices.

Cloud network could make Vuforia a more effective platform

Typically, smart phones and mobile devices have limited storage capacity. Digital images and other content that is used for the Vuforia platform takes up a great deal of this space. Rob Chandhok, president of Qualcomm Internet Services, believes that this issue can be resolved through the use of cloud computing. By enabling Vuforia to interface with a cloud network, users will be able to create and experience augmented reality content free of the limitations that have long been imposed on them by conventional mobile technology.

Qualcomm to work on minimizing the complications associated with cloud computing

Qualcomm is currently concerned with the speed of working with a cloud network. Because the Vuforia platform will need to connect to the network wirelessly, there are a number of potential complications that could ultimately render service impossible. If Qualcomm can figure out how to make its augmented reality platform interface with a cloud network, however, it may be able to change the way people experience augmented reality.

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