The quick response codes have been applied on each of the relevant products sold in the shops.
Two coffee shops in the Netherlands are using QR code labels to provide their customers with important information. These shops sell cannabis, a practice that is perfectly legal in the country. That said, consumers have found it challenging to obtain quality and accurate information about these products. The two coffee shops are now making it easy for those shoppers to scan and learn what they need to know.
The QR codes are openly displayed so customers can use their smartphones to scan for more information.
Scanning the QR code labels provides customers with a broad spectrum of information about each cannabis product. This data is lab-verified and includes each batch number, cannabinoid content, information about the specific strain. They are available for every hash and flower variety sold by the two coffee shops.
Providing this information to customers is standard practice in U.S. states where it is legal. However, Dutch law is quite different, so access to this information is very new to consumers.
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One of the participating coffee shops with the QR code labels is in the Hague and is among the oldest.
The other using quick response codes is in Leiden and is called High Society. The Dizzy Duck is one of the oldest coffee shops in The Hague. The new service is advertised and available in both English and Dutch. A counter top sign reads “Since we first started, Dizzy Duck has been obsessed with quality. Now we have taken it a step further and teamed up with Cannabytics to give you, the customer, all the information you need to make responsible choices.”
It instructs the customer to obtain any good QR code reader app from an official app store. These free mobile apps are all that is needed to scan the quick response codes on the product labels to discover more about them in order to make “responsible choices.”
The owner of the Dizzy Duck, Tara van der Poel, explained that she was already lab testing her product. She said that “if I know the weed is not clean, I will not sell it.” Because the testing was being done, it made sense to make the results accessible to the customer, too.