3 Examples of How Virtual Reality is Changing the Shopping Experience

Virtual Reality - Looking to the Future - VR Headset

Shopping in-store or browsing online may soon become a thing of the past as technology is transforming the shopping experience. Virtual reality is the future and numerous brands have already jumped on the band wagon. Attention shoppers! Prepare to be transported to another world! A Whole New Level of Shopping Trying before buying without leaving the house? Yes, it’s possible! Whether to find decorative items for the living room, to see clothing on models walking the runway before trying them on in real life or to see what a cruise…

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Delta facial recognition technology moves quickly from “curb-to-gate”

Delta facial recognition - Delta airplne

The airline intends to implement this tech throughout Atlanta’s international airport terminal. The new Delta facial recognition technology will soon be rolling out to provide travelers with “curb-to-gate” seamlessness. The first launch from the airline will occur at Hartsfield-Jackson Atlanta airport’s International Terminal F. The concept is to use facial recognition technology to skip ever having to show documents. The Delta facial recognition “curb-to-gate” technology, if it works as advertised, will let a traveler heading overseas head through the airport to his or her flight without having to take out…

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Both Instagram founders have suddenly resigned without leaving an explanation

Instagram Founders - Instagram sign on hand - resign

The social network’s CEO Kevin Systrom, and CTO Mike Krieger are both leaving in a few weeks. The two Instagram founders currently heading the company have both announced their resignations. CEO Kevin Systrom and CTO Mike Krieger resigned suddenly and didn’t give any explanation as to why they plan to exit the social media company within upcoming weeks. A statement was left saying that both the chief executive officer and chief technology officer are leaving. Systrom released a statement earlier this week saying that both he and Krieger didn’t intend…

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Mobile transactions account for more than half of transactions made online

Mobile Transactions - Shopping via mobile phone

A new report reveals that consumers prefer mobile shopping. Criteo’s Global Commerce Review for Q2 of 2018 has revealed that mobile transactions are dominating online transactions. The report found that over 50% of online transactions made in many countries are now performed via mobile. Criteo analyzed data from more than 5,000 retailer in over 80 countries. The report took into account the activities, behaviors and preferences of shoppers across all devices and browsing environments. The data used, from which the company drew its conclusions, came from over 5,000 retailers in…

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SGQR Code launches as a universal QR Code payment in Singapore

SGQR code - Singapore QR Codes - Singapore Flag

The national QR Code allows consumers to scan and transfer funds from 27e e-payment apps. SGQR code is a universal QR code that was recently launched in Singapore to give merchants the ability to accept different cashless payments without having to display multiple quick response codes. The SGQR enables consumers to scan and transfer funds from as many as 27 e-payment applications. SGQR is now ready for commercial roll out. While the fist technical specifications of the SGQR code were first unveiled in November 2017, it is only now ready…

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New sandbox mobile game to launch in China from LEGO and Tencent

Sandbox mobile game - LEGO CUBE - Youtube

The upcoming mobile game to launch in China is called LEGO Cube. LEGO Cube is a kid-friendly sandbox mobile game that is the first branded mobile game Danish company LEGO is launching in collaboration with Chinese tech giant Tencent Group, in China. Earlier this year, the two companies formed a digital partnership. This game is the first digital gaming experience to come from this partnership. The focus of the game is imagination and creativity. LEGO Cube’s platform has been designed to allow players to explore creativity and imagination in a…

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A third of UK Instagram Shoppers purchase products promoted by influencers

Instagram Shopper - Instagram App on Phone

New research reveals that UK users of the social media app are swayed by Instagram influencers. It’s no secret that Instagram shoppers are influenced by social media marketing. However, new research from influencer marketing platform, Takumi, has revealed that about a third of UK Instagram users are more likely to buy a product if it was promoted by an influencer on the social media platform. The survey found that 18 – 35-year olds were especially likely to make purchase decisions influenced by Instagram. The Takumi research was carried out by…

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New Apple Watch is more than your average wearable

New Apple Watch - Apple Watch Series 4 - Apple - YouTube

The Apple Watch Series 4 has been granted FDA Clearance for ECG monitoring. Receiving clearance from the U.S. Food and Drug Administration (FDA), makes the new Apple Watch the first consumer device to receive this clearance from the federal agency to operate as an over-the-counter (OTC) ECG-monitoring device. The Apple Watch Series 4 is one of the only devices on the market to provide users EKG readings. Upon the unveiling of its new Apple Watch, at its September event, the tech giant confirmed that the approval its smartwatch received from…

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Experience history with Jerusalem’s mobile VR walking tour

Mobile VR walking tour - Jerusalem VR Tours - YouTube

A mobile virtual reality (VR ) walking tour allows tourists to see Jerusalem as it was 2,000 years ago. Ever wished you could see what Jerusalem looked like at the time of the Second Temple 2.000 years ago? Now you can thanks to the magic of a new mobile VR walking tour. The tour allows visitors to experience the city’s historic sites using the power of virtual reality technology. The VR walking tour is the first of its kind in the country. The mobile VR walking tour is the first…

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China’s QR code security joins ongoing measures violating human rights

QR Code security - China under fire for violation of human rights

China has installed QR codes on the doorplates of Uyghur Muslim homes. China has now added a QR code security measure to its mass security crackdown on Uyghurs, a majority-Muslim Turkic population, living in the western part of Xinjiang, an autonomous region in China. The two-dimensional qr code has been added to the doorplates of Uyghur homes, with the codes containing personal information about the occupants, Human Rights Watch (HRW) reported. The codes were installed on homes more than a year ago. The “smart” doorplates are scanned by Officials before…

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Physicians Formula allows consumers to sample products via AR makeup ads

AR makeup ad - cosmetics - makeup brushes

The popular cosmetic brand lets viewers virtually sample makeup products. Augmented reality (AR) ads are nothing new and now California-based cosmetic company Physicians Formula is following the trend with its AR makeup ads. The ads work with either a web or mobile camera. Physicians Formula partnered with FaceCake Marketing Technologies on banner ads using augmented reality. The ads, which appear on websites like The Huffington Post and SheKnows, reported Mobile Marketer, work with a web camera or a mobile camera. It is also possible to upload a saved photo. Either…

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