Articles Comments

QR Code Press » Archive

Athletic wearable technology is now available for horses

Athletic wearable technology is now available for horses

(adsbygoogle = window.adsbygoogle || []).push({}); It may not be the Apple Watch but equine wearables may help improve both animal training and health. The athletic wearable technology industry is continuing its rapid growth among humans, but now horses are also benefiting from the tech. While wrist-worn pedometers and heart rate monitors have become commonplace for people to wear, a German startup called HorseAnalytics is using devices to enhance equestrian sports. The goal of these wearables is to change … Read entire article »

Filed under: Featured News, Gadgets, Technology News

Location based advertising drives response from vast majority of millennials

Location based advertising drives response from vast majority of millennials

Eighty four percent of this highly influential generation will act on that type of notification. While location based advertising remains in its earliest stages, it is proving to be highly appealing to an important demographic. Recent research shows that millennials are responding to this type of ad notification. In fact, the study said 84 percent of millennials are more likely to respond to a brand as a result of geolocation ads. The research results were published in “Mobile … Read entire article »

Filed under: Featured News, Mobile Marketing, Technology News

Mobile payment security concerns continue to create serious privacy issues

Mobile payment security concerns continue to create serious privacy issues

A recent study by IIM Bangalore identified serious worries over smartphone based payment services. At a time when smartphones are essentially ubiquitous and digital wallets are picking up in popularity, mobile payment security concerns persist. According to a recent study, worries over risks of privacy and security continue to be problematic. Among the main issues appears to be the lack of global consistency in terms of mobile security standards. A study conducted by the Center for Software and … Read entire article »

Filed under: Featured News, Mobile Commerce Security, Mobile Payments

Retail augmented reality marketing used to draw consumers

Retail augmented reality marketing used to draw consumers

A futuristic looking form of advertising is becoming increasingly common in the hopes of appealing to shoppers. A new form of retail augmented reality marketing is starting to pop up here and there across the United States. While it remains very limited in its use, a growing number of retailers are catching on. The appeal to shoppers is quite evident. The idea is to use this high tech design and sleek style to draw customers into brick … Read entire article »

Filed under: Augmented Reality, Featured News, Mobile Marketing

QR code feature launched for in-person purchases at Paytm Mall

QR code feature launched for in-person purchases at Paytm Mall

The e-marketplace is making it possible for shoppers to move beyond m-commerce and pay in real life. Paytm Mall just rolled out a new QR code feature that will make it possible for shoppers to use their mobile devices for shopping in-store, not just at the brand’s e-marketplace. The system uses quick response code scans to verify the mobile payment transactions at checkout counters. The goal of the new QR code feature is to appeal to consumers who … Read entire article »

Filed under: Featured News, Mobile Payments, QR Codes

QR code tombstones will solve cemetery challenges, says Funeral Association

QR code tombstones will solve cemetery challenges, says Funeral Association

The Chinese group says quick response codes will fix issues relating to natural resources and environmental degradation. The China Funeral Association says QR code tombstones are the key to overcoming several problems relating to memorializing the deceased. Traditional grave marker production is rapidly depleting natural resources while they hack away at the natural environment. Experts from the association say quick response codes can solve the problems linked to gravestone production. “In modern times, people should commemorate their deceased … Read entire article »

Filed under: Featured News, Mobile Apps, QR Codes

Two Google services see serious changes in the hopes of improvement

Two Google services see serious changes in the hopes of improvement

The search giant’s News and YouTube products are getting some important updates. In the battle against content theft and fake news, two Google services are receiving an important update. Google has announced upcoming changes to both its News and YouTube video streaming service. The company has faced heavy criticism over certain Google services that are paving the way for abuse. Among the ways that certain people are misusing the products include posting fake news and stealing content from … Read entire article »

Filed under: Featured News, Mobile Apps, Technology News

Samsung Pay test launched in UAE

Samsung Pay test launched in UAE

The mobile wallet is being rolled out in an “early access phase” in the United Arab Emirates. An” early access phase” Samsung Pay test has rolled out in the United Arab Emirates (UAE). This testing phase is looking into the way the mobile wallet functions through six local banks. The mobile payments app and service first launched in South Korea two years ago in August. The Samsung Pay test will show whether or not users can comfortably, safely … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Payments

Android Apple Music app gets iOS-style update

Android Apple Music app gets iOS-style update

The mobile application underwent a sizeable update altering the design to mimic the iPhone version. The Android version of the Apple Music app has been updated. The new application design appears strikingly similar to the iOS version. Aside from the changes in the look of the mobile app, content has now been segregated into a few categories such as For You, Browse, and Radio, and the Playing screen itself is very similar to the iPhone version. The … Read entire article »

Filed under: Featured News, Mobile Apps, Technology News

QR code identification assigned to fishing boats

QR code identification assigned to fishing boats

Certain Malaysian vessels will soon have their own unique quick response codes to help ID them. The waters off the coast of the Malaysian state of Sabah will soon feature fishing boats with QR code identification. The area is often seen as a kind of paradise when it comes to being able to fish for seafood. However, the local bounty has started to draw foreign fishermen who don’t have the right to be there. A common trend … Read entire article »

Filed under: Featured News, International, QR Codes

Mobile ad success appears to depend on certain specific characteristics

Mobile ad success appears to depend on certain specific characteristics

Celtra and On Device Research data shows that there are some features that make smartphone advertising work. The best mobile ad success looks as though it is the result of certain common characteristics. This, according to a report from Celtra and On Device Research. The report detailed an analysis of the top 20 percent of mobile advertisements based on ad recall and intent to purchase. The analysis compared a number of different characteristics of mobile ads to … Read entire article »

Filed under: Featured News, Mobile Marketing, Technology News