Is the new wearable technology from Intel too expensive?

Intel MICA wearable technology bracelet

What many are asking now is whether or not this smart bracelet is worth the extra money.

The new MICA Intel wearable technology has now been unveiled in the form of a bracelet that will come with a hefty price tag of $495 – and that’s a discount when a customer signs on for a 2 year wireless contract.

This is causing many to wonder whether or not these wearables will offer enough to make them worth their while.

These wearable technology devices are expected to be available for purchase before the end of this year. Though the current $495 combined with a two year contract is still considered to be a high one within the wearables market, it is still notably lower than the expected $1,000 that had been suggested in September, when Opening Ceremony and Intel first revealed images of the tech devices encrusted in jewels.

The wearable technology comes with the name MICA, which stands for “My Intelligent Communication Accessory”.


That said, if the device is purchased without a contract for 2 years with AT&T, which is the exclusive carrier for the initial launch of these wearables, then it is still likely that it will come with a price tag of $1,000. Comparatively speaking, the Apple Watch, which is already being seen as a premium device, is going to be sold with a considerably lower price, at $350 when it goes on sale in early 2015.

Until now, the two companies involved in its design have been showing off the glitzy appearance of the bangle. It will be sold through Barney’s, the luxury retailer, as well as online through the website of Opening Ceremony. It will be available in two different designs. The first is white watersnake skin, which is bejeweled with tiger’s eye and obsidian, or black watersnake skin, which is enhanced with pearls and lapis stones.

This wearable technology bangle will also be available for sale at the brick and mortar Opening Ceremony stores Manhattan’s Ace Hotel, as well as in Soho. MICA will give users the ability to access text messages, email alerts, and their calendars.

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