QR Code Press » Augmented Reality, Entertainment Industry, Fashion/Art, Featured News, Social Media Marketing, Trends, United States » Myspace and Gravity Jack team to bring augmented reality to the forefront of social media
March 9th, 2012 | Add a Comment
*Gravity Jack augmented reality demo
As augmented reality and social media begin to intertwine, more companies and networks are building partnerships. The latest of these is the teaming of Gravity Jack, an augmented reality developer, and Myspace, the one-time ruler of social networking space. The duo has plans to bring augmented reality technology to the realm of music and entertainment. The effort will produce new and engaging content that will be available on the Myspace platform. Myspace has been working on this content since last year, when it was purchased by Specific Media and Justin Timberlake.
Though Myspace is not the first social network to adopt augmented reality, it will be the first to do so in the U.S. Gravity Jack will be building augmented reality marketing materials that Myspace will use at this year’s SXSW conference in Texas. Myspace will show off a bit of its new content during the event and has plans to introduce this content to the platform throughout the rest of the year.
The world of augmented reality is becoming more competitive as more companies become interested in the technology. The technology is garnering a significant amount of attention from social networks around the world. This is largely due to the fact that the technology works well with mobile devices, which are widely popular around the world, especially amongst young consumers. Myspace believes that the adoption of augmented reality will be enough to put it back on top of the social media totem pole.
Written by Jorge Gonzalez
Filed under: Augmented Reality, Entertainment Industry, Fashion/Art, Featured News, Social Media Marketing, Trends, United States · Tags: 3d augmented reality, android augmented reality, augmented, augmented reality, augmented reality applications, augmented reality apps, augmented reality code, augmented reality companies, augmented reality company, augmented reality developer, augmented reality developers, augmented reality mobile, augmented reality program, augmented reality programs, augmented reality software, augmented reality technology, augmented reality website, augmented virtual reality, Gravity Jack, gravity jack ar, gravity jack augmented reality, justin timberlake, marketing through social media, mini augmented reality, mobile augmented reality, myspace, myspace ar, myspace augmented reality, social media advertising, social media companies, social media marketing, social media marketing tactics, social media marketing trends, social media pr, social media sites, social media software, social media strategies, social media websites, social network marketing, specific media, SXSW, sxsw 2012