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MasterCard to bolster mobile payments in India

MasterCard to bolster mobile payments in India

(adsbygoogle = window.adsbygoogle || []).push({}); MasterCard forms agreement with Gujarat government to accelerate adoption of mobile commerce MasterCard has announced that it has formed an agreement with the Indian state of Gujarat, adding the state government to a portfolio of 44 other such entities that MasterCard has in its portfolio. Per the agreement, the state government and MasterCard will work together to accelerate the adoption of mobile payments. The two organizations will work alongside one another to … Read entire article »

Filed under: International, Mobile Commerce, Mobile Commerce Security, Mobile Payments

Mobile marketing is a big win for Target

Mobile marketing is a big win for Target

Target focuses on mobile marketing and finds success Mobile marketing and commerce may become a more powerful force in the retail industry in the coming year. Over the holiday season, retailers found that engaging mobile consumer was quite successful. Target announced that its holiday deals, many of which highlighted mobile commerce, were a success among consumers. The retailer broke its previous sales record for the holiday season, suggesting that its mobile initiatives were able to entice … Read entire article »

Filed under: Mobile Commerce, Mobile Marketing, Mobile Payments

Alibaba may be investing in Indian mobile commerce startup

Alibaba may be investing in Indian mobile commerce startup

Alibaba could have plans to invest some $500 million into Paytm E-commerce in India is booming, and this fact has not gone unnoticed by Alibaba. The Chinese company, which has managed to find significant success in the mobile commerce space, has plans to invest some $500 million in an Indian startup that has a focus on the mobile space. The service, Paytm, comes from One97 Communications, one of India’s leading e-commerce and digital payments companies. The … Read entire article »

Filed under: International, Mobile Commerce, Mobile Payments, Trends

New report shows that mobile commerce continues to experience strong growth

New report shows that mobile commerce continues to experience strong growth

Report highlights that growing smartphone ownership is leading to more growth in the digital commerce space Transparency Market Research has released a new report concerning the mobile commerce market. The report highlights the fact that the mobile commerce space has experienced strong, continuous growth over the past several years. More consumers are beginning to shop for products online with their smartphones and tablets, and this practice is becoming a very powerful force in the retail industry. … Read entire article »

Filed under: Mobile Commerce, Mobile Commerce Security, Mobile Payments, Trends

Increased awareness of mobile wallets may power growth in mobile commerce

Increased awareness of mobile wallets may power growth in mobile commerce

Mobile wallets are gaining more attention, allowing the digital commerce space to flourish The increasing awareness of mobile wallets may help power the growth of mobile commerce throughout the world, according to a new report from Infiniti Research. Mobile wallets are relatively simple applications available for smartphones and tablets. These apps allow consumers to store their financial information on their devices, which can be used to make mobile payments both online and at physical stores. These … Read entire article »

Filed under: Mobile Apps, Mobile Commerce, Mobile Marketing, Mobile Payments, Near Field Communications, Trends