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Apple’s mobile payments service set to support the mobile web

Apple’s mobile payments service set to support the mobile web

(adsbygoogle = window.adsbygoogle || []).push({}); Apple Pay will be moving beyond app purchases later this year Apple Pay is beginning to move beyond the world of applications. For some time, Apple has been informing potential partners that its new mobile payments service will be expanding to websites later this year. The service is expected to evolve, harnessing the power of the mobile web, which consumers have become increasingly reliant on when shopping online with a smartphone or … Read entire article »

Filed under: Mobile Apps, Mobile Commerce, Mobile Payments, Trends

The future of mobile devices proves difficult to predict as the ereader continues to survive

The future of mobile devices proves difficult to predict as the ereader continues to survive

The use of these tablet like e-book reader devices is still growing, particularly among older Americans. Since 2010, when the iPad was first introduced by Apple, the widespread belief has been that these new mobile devices would render dedicated ereaders obsolete, as tablets are able to perform the same functions as ebook reader devices, as well as a great deal more. Predictions indicated that ebook readers would be considered redundant when tablets could do the same thing. However, … Read entire article »

Filed under: Gadgets, Tablet Commerce, Technology News, Trends

Half of revenue from mobile game apps generated by 0.19% of players

Half of revenue from  mobile game apps generated by 0.19% of players

Gaming applications must be very careful about their strategies as very few users actually buy. Publishers of mobile game apps need to take a great deal of care as they market their applications and target their new users, as a wide majority of players won’t ever actually make any purchases. A recent Swrve study revealed that only a tiny sliver of all players made up about half of the revenue. In fact, 48 percent of the total revenue … Read entire article »

Filed under: Mobile Apps, Mobile Commerce, Trends

Tencent reports greater growth thanks to mobile games and other ventures

Tencent reports greater growth thanks to mobile games and other ventures

Company finds more success through a strong mobile focus Tencent, one of China’s largest Internet companies, has released information concerning its performance over the past year. In terms of sales, the company saw a 45% increase in quarterly sales, which is better than it had expected. Tencent is seeing significant growth through its mobile endeavors, especially where payments and gaming are involved. The company is also selling a wealth of content via its mobile platforms, such … Read entire article »

Filed under: International, Mobile Apps, Mobile Commerce, Mobile Payments, Technology News, Trends

Mobile and wearable technology is diving into futuristic skincare

Mobile and wearable technology is diving into futuristic skincare

From portable devices to wearables and apps, the skin health and beauty industry is looking to tech. While laser treatments, chemical peels and botox injections haven’t lost their groove, portable, mobile and wearable technology are starting to carve out a massive segment of the market as consumers show that many of them would rather take matters into their own hands, especially if they can use tech to do it. The beauty industry hasn’t failed to recognize this … Read entire article »

Filed under: Fashion/Art, Gadgets, Health Care Industry, Mobile Commerce, Technology News, Trends, United States

Chick-fil-A uses mobile phones to promote family togetherness

Chick-fil-A uses mobile phones to promote family togetherness

The fast food chain now has a “Cell Phone Coop” box as a part of a campaign to encourage people to spend time together. Chick-fil-A has now started a new family togetherness campaign that is meant to help people to stop distracting themselves with their mobile phones throughout a meal and pay attention to each other, instead. The new “Cell Phone Coop” is meant to encourage people to tuck mobile devices away during meals. The company has noticed … Read entire article »

Filed under: Gadgets, Mobile Commerce, Mobile Marketing, Trends, United States

Growth of mobile games in Southeast Asia is slowing, but remains strong

Growth of mobile games in Southeast Asia is slowing, but remains strong

Southeast Asia is leading the way in the aggressive growth of mobile gaming Southeast Asia may be the world’s leading market for mobile games, but the market is showing signs of becoming more sluggish due to oversaturation. While more people in this region have been purchasing smartphones, the number of big-name mobile games has reached a point where smaller games are finding it harder to compete. Games like “Candy Crush Saga” and “Minecraft” have come to … Read entire article »

Filed under: International, Technology News, Trends

Growing infrastructure and demand for mobile payments could have an impact on India’s economy

Growing infrastructure and demand for mobile payments could have an impact on India’s economy

Report highlights the beneficial impact that better mobile technology and Internet connectivity will have on the country New mobile payments technology and the expansion of a 4G mobile network will have a major impact on India’s economy this year, according to a new report from Union Budget. India’s mobile infrastructure has been growing at a fast pace, largely due to growing smartphone penetration and the rising demand for mobile Internet access. The expansion of this infrastructure … Read entire article »

Filed under: International, Mobile Commerce, Mobile Payments, Trends

Many smartphone users wish mobile marketing was more creative

Many smartphone users wish mobile marketing was more creative

According to the results of a recent study, 40 percent of device users would want ads with greater creativity. An ad-technology firm called Quantcast has recently released the results of a study it commissioned, with the participation of smartphone users, in which it determined that these consumers wish mobile marketing had a more creative side. The respondents stated that they wish mobile advertising came with greater creativity and relevancy. The outcome of the study led the researchers to … Read entire article »

Filed under: Mobile Marketing, Trends

Study shows mobile commerce is on pace to see more growth in the future

Study shows mobile commerce is on pace to see more growth in the future

New study shows the growing prominence of mobile shopping among consumers Criteo, a performance marketing technology provider, has released a new study concerning online transactions and their performance during the fourth quarter of 2015. Last year, mobile commerce became a very powerful force in the retail space. Merchants began investing heavily in new technology that would allow them to connect with mobile shoppers. Consumers have shown a great deal of interest in using their devices to … Read entire article »

Filed under: Mobile Commerce, Mobile Payments, Trends, United States

Study reveals top consumer mobile shopping peeves

Study reveals top consumer mobile shopping peeves

Recent research has now revealed some of the biggest complaints shoppers have about m-commerce. Bizrate Insights, a division of Connexity, recently released the results of a survey it conducted with the participation of 100,000 online shoppers in order to better understand the way they felt about the mobile shopping experience. Even though mobile commerce is gaining ground, the experience is still clearly falling short of consumer expectations. The research showed that consumers are dissatisfied by the fact that … Read entire article »

Filed under: Mobile Apps, Mobile Commerce, Tablet Commerce, Trends