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Social media marketing at Twitter tests “buy” button

Social media marketing at Twitter tests “buy” button

(adsbygoogle = window.adsbygoogle || []).push({}); The network is testing out online and mobile commerce plans for the future with this new option. A tweet at Twitter could soon be much more than a short blip of communication or social media marketing, but it could also become a way for a consumer to be able to purchase what is being discussed. The social network is now testing out a new e- and m-commerce opportunity with a “buy”button. Though this is … Read entire article »

Filed under: Mobile Commerce, Mobile Marketing, Social Media Marketing, Trends, United States

Mobile commerce is being driven by cheaper smartphones

Mobile commerce is being driven by cheaper smartphones

Smartphone based shopping saw an growth of an astounding 800 percent last year, and it is still rising. According to data that has been released by Flipkart, an online retailer, it is expecting a compound annual growth rate (CAGR) in mobile commerce of another 150 percent that will occur until 2016. Smartphones are tremendously commonplace and are vital to the growth of the m-commerce sector in India. At the moment, e-commerce in India is estimated to be worth … Read entire article »

Filed under: Commercial, International, Mobile Commerce, Trends

iPhone 6, Apple Pay, and Apple Watch open for U2

iPhone 6, Apple Pay, and Apple Watch open for U2

The premium computing and mobile device brand has now unveiled its latest products. Apple’s event for this year was met with a considerable amount of excitement as the world watched to see the unveiling of the iPhone 6, as well as a number of other devices and services that have branched the company into a number of other markets. Similar to the event from last year, there were two different smartphones launched simultaneously. The difference between the two … Read entire article »

Filed under: Gadgets, International, Mobile Commerce, Mobile Marketing, Technology News, Trends, United States

Mobile security threats underscored by celebrity photo hacking

Mobile security threats underscored by celebrity photo hacking

The issue of digital privacy vulnerabilities has been placed back in the spotlight with online and cloud storage. The celebrity photo hacking scandal has brought mobile security and digital privacy issues up into the headlines and into the minds of many people who had placed a great deal more faith in the protection available to them from the storage of their own personal data, files, and photos. Individuals and businesses, alike, are using cloud based storage systems … Read entire article »

Filed under: Mobile Commerce Security, Trends

Mobile technology is causing a “strange” experience for the Queen

Mobile technology is causing a “strange” experience for the Queen

Queen Elizabeth has said “I miss eye contact” when it comes to meeting people in the crowds. Mobile technology has now become a central part of the experience as the Queen or any other member of the house of Windsor makes their way through the throngs of people that are always waiting at every location to which they travel. Every moment she makes as she meets with the people is recorded over smartphones and tablets. This trend with … Read entire article »

Filed under: Gadgets, International, Trends

Mobile commerce will be used by 86 percent of Australians in the next year

Mobile commerce will be used by 86 percent of Australians in the next year

A new survey has shown that the upcoming 12 months will see considerable growth in this market. A new report from InMobi has revealed the results of their research and data analysis, which has shown that over the year that followed the study, almost 86 percent of consumers in Australia intend to engage in mobile commerce. This would represent a growth of 11 percent over the figures recorded at the same time in 2013. About 34 percent of … Read entire article »

Filed under: Commercial, International, Mobile Commerce, Trends

Alibaba finds success in mobile commerce

Alibaba finds success in mobile commerce

Company has posted the results of its first quarter Alibaba, one of China’s largest e-commerce companies, has posted its first quarter results, showing that mobile has played a major role in the company’s overall performance. The mobile sector has been growing in China. More people are gaining access to mobile devices and are beginning to use smartphones and tablets in their daily lives. As such, mobile commerce has emerged as a powerful force in China, and … Read entire article »

Filed under: Mobile Commerce, Mobile Payments, Trends

Mobile payments sees great potential in urban areas

Mobile payments sees great potential in urban areas

The market in Indonesia appears to have a good shot in cities and areas of more dense population. Although mobile payments and wallet services have been struggling to take hold in many parts of the world, in Indonesia, the trend appears to be slanted toward the urban areas, where there is considerable potential still left untapped. While some early adopters are already using digital wallet technology, they remain the minority. It is believed that while there are a … Read entire article »

Filed under: International, Mobile Apps, Mobile Payments, Trends