Articles Comments

QR Code Press Mobile Commerce News Articles

QR Code Press » Trends

Report highlights trends in the mobile commerce field

Report highlights trends in the mobile commerce field

(adsbygoogle = window.adsbygoogle || []).push({}); New report from yStats identifies trends in global mobile space Market research firm yStats has released a new report titled “Global M-Commerce 2014: Smartphones and Tablets.” The report sheds light on some of the new trends that are affecting the mobile shopping space. Notably, the report suggests that mobile shopping is having a major impact on the global retail industry. Mobile traffic to retail websites is on the rise and more retailers … Read entire article »

Filed under: Mobile Commerce, Mobile Payments, Trends

Mobile marketing using iBeacon location based technology seeing increasing use

Mobile marketing using iBeacon location based technology seeing increasing use

The SnipSnap coupon startup is successfully sending ads to smartphones through several large programs. As large retailers start to discover the importance of location based mobile marketing, partnerships such as the one that has formed between department store Lord & Taylor and SnipSnap are becoming increasingly commonplace. This particular agreement uses iBeacon technology to send mobile coupons and ads to shoppers in store. The two companies are working together in this mobile marketing pilot program as SnipSnap works … Read entire article »

Filed under: Commercial, Mobile Commerce, Mobile Marketing, Trends

Mobile commerce in the UK could outpace the US

Mobile commerce in the UK could outpace the US

UK is becoming a very powerful market for the mobile shopping scene The United Kingdom may soon become home to one of the world’s fastest growing mobile commerce markets. According to a new report from research firm eMarketer, mobile commerce will play a major role in the UK’s growing e-commerce sector this year. The rate at which the mobile payments space is growing may soon outpace that which is being seen in the U.S. If the … Read entire article »

Filed under: International, Mobile Commerce, Mobile Payments, Trends

Mobile app from Facebook offers Zambia “free basic” internet

Mobile app from Facebook offers Zambia “free basic” internet

This is only the beginning of what is meant to be a wider rollout that will include more countries in the future. Facebook has now announced that its latest mobile app, which is available in only one country through one wireless operator – is now taking on a unique strategy to grow the social network in the developing world, by providing free internet access. The company has now launched an Internet.org app which will provide free basic … Read entire article »

Filed under: International, Mobile Apps, Mobile Commerce, Technology News, Trends

Wearable technology is becoming increasingly commonplace at events

Wearable technology is becoming increasingly commonplace at events

Festivals of all kinds are starting to see the potential that is available through the use of wearable devices. Organizers of music events and festivals are, on an increasing basis, starting to see the benefits of wearable technology and the many types of uses that can be applied to this type of high attendance, short term experience. Festivals have been using wearables for everything from guest tracking to mobile payments. Lollapalooza made headlines when it announced the use … Read entire article »

Filed under: Entertainment Industry, Gadgets, International, Mobile Commerce, Technology News, Trends, United States

Mobile commerce revenue to spike in the next four years

Mobile commerce revenue to spike in the next four years

Mobile Internet revenue is on the rise and will reach new heights by 2017 A new report released by Digi-Capital predicts that mobile Internet revenue could reach new heights in the coming years. More people throughout the world are gaining access to the mobile Internet, and they are using this access for a wide variety of activities. Mobile gaming, shopping, and similar activities are becoming more commonplace among consumers, and this also means that people are … Read entire article »

Filed under: International, Mobile Commerce, Mobile Payments, Trends

Mobile marketing with coupons boosts spontaneous shopping

Mobile marketing with coupons boosts spontaneous shopping

Impulse purchases are on the rise at retailers who use discount couponing strategies over smartphones. Retailers have known for decades upon decades that if they offer a customer a great deal while they are in the store, they will be able to convince many people to make purchases that may not have been on their shopping lists, and now this concept is transferring over to mobile marketing. Supermarkets, for example, post their sale signs to draw consumers … Read entire article »

Filed under: Commercial, Mobile Commerce, Mobile Marketing, Trends

Mobile marketing could benefit from the Amazon Fire Phone

Mobile marketing could benefit from the Amazon Fire Phone

While it has yet to be seen whether or not this device will take off, it still represents a considerable advertising opportunity. The Amazon Fire Phone has been making technology news headlines since its first release, and while the first real figures regarding its overall popularity will require a great deal more time before they can be released, what is known is that the nature of the device is proving to offer an incredible mobile marketing … Read entire article »

Filed under: Commercial, Gadgets, Mobile Commerce, Mobile Marketing, Technology News, Trends, United States