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London mobile commerce has gone underground

London mobile commerce has gone underground

(adsbygoogle = window.adsbygoogle || []).push({}); Shoppers are enjoying spending their time on the Tube hunting for and purchasing products. Underground train commuters are now spending a rising amount of time shopping over London mobile commerce channels as they use this opportunity to research products, compare prices and buy what they need. A recent study by Pay by Bank, a mobile payments provider, showed m-commerce is hotter than ever. Pay by Bank has determined that 39 percent of Tube riders … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Mobile Payments, Trends

Amazon mobile commerce is leaving the competition in the dust

Amazon mobile commerce is leaving the competition in the dust

The online marketplace is considered to be among the most important shopping platforms over online channels. Despite the power of big box retailers, Amazon mobile commerce is still leading the way, just as its e-shopping marketplace is also continuing to be a massive force to be reckoned with. The stock price of the company over the last year has made it clear that this is a brand that knows how to grow. The dominance Amazon mobile commerce has … Read entire article »

Filed under: Commercial, Featured News, Mobile Commerce, Trends

Current mobile commerce trends are giving offline retail a shot in the arm

Current mobile commerce trends are giving offline retail a shot in the arm

Though some have predicted that smartphone shopping will harm foot traffic to stores, the opposite may be true. Local retailers have always relied the most heavily on foot traffic, but many have been afraid that mobile commerce trends would start to steal those customers away, sending them to shop online or at larger rivals, instead. That said, measures of marketing and m-commerce habits are revealing that this is not the case. Instead, mobile commerce trends may actually be … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Trends

Mobile commerce experience is frustrating the vast majority of American shoppers

Mobile commerce experience is frustrating the vast majority of American shoppers

A Forrester study has shown that the experience of shopping over smartphones is irritating U.S. consumers. Forrester Research has now released its most recent online shopping forecast and has shown that the mobile commerce experience is causing frustration to 4 out of every 5 shoppers who have tried the channel. The prediction for online shopping as a whole is that by the end of 2020, U.S. digital retail would skyrocket to $500 billion. Comparatively, the online retail sales … Read entire article »

Filed under: Featured News, Mobile Commerce, Trends, United States

Social media marketing is only the beginning for these authors

Social media marketing is only the beginning for these authors

Book series writers Amanda Giasson and Julie B. Campbell are taking multi-channel advertising to another level. For Perspective book series authors, Amanda Giasson and Julie B. Campbell, social media marketing has been an integral part of the launch and continuing success of their fantasy fiction novels which so far include Love at First Plight and Second Wind. However, these authors haven’t stopped at social networks and have turned to every angle they can to spread the word. This … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Mobile Marketing, Social Media Marketing, Technology News, Trends

New trends to emerge in the growing mobile commerce space

New trends to emerge in the growing mobile commerce space

Several new trends could determine the future of the mobile payments world The mobile payments space is gaining momentum and evolving at a rapid pace. According to a report from eMarketer, the amount of money being spent by consumers in the mobile space will triple this year. As the mobile space continues to grow, new trends are likely to emerge throughout this sector. Some of these trends may provide businesses with new opportunities to engage consumers … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Commerce Security, Mobile Payments, Technology News, Trends

Smartphones are beginning to drive the growth of mobile commerce

Smartphones are beginning to drive the growth of mobile commerce

More consumers are beginning to rely on smartphones to shop, not tablets More consumers in the United States are becoming comfortable with the concept of mobile commerce, and many are beginning to rely on their mobile devices to research and purchase products both in physical stores and online. In the past, consumers had shown favor for tablet devices when doing their mobile shopping, as the larger screens of these devices allowed for a better shopping experience. … Read entire article »

Filed under: Mobile Commerce, Mobile Payments, Trends, United States

Mobile and tablet commerce are used most commonly by Millennials for buying insurance

Mobile and tablet commerce are used most commonly by Millennials for buying insurance

At the same time, the most popular way for consumers, in general, to purchase policies is over laptops and desktops. According to the results of a recent study published by Finaccord, consumers in the Millennial generation have a greater likelihood of using smartphone or tablet commerce to buy insurance policies than any other age group. The firm behind the study specializes in market research, publishing and consulting for financial and insurance services. The study was conducted on participants … Read entire article »

Filed under: Mobile Commerce, Tablet Commerce, Trends

Apple’s mobile payments service set to support the mobile web

Apple’s mobile payments service set to support the mobile web

Apple Pay will be moving beyond app purchases later this year Apple Pay is beginning to move beyond the world of applications. For some time, Apple has been informing potential partners that its new mobile payments service will be expanding to websites later this year. The service is expected to evolve, harnessing the power of the mobile web, which consumers have become increasingly reliant on when shopping online with a smartphone or tablet. Moving to the … Read entire article »

Filed under: Mobile Apps, Mobile Commerce, Mobile Payments, Trends

The future of mobile devices proves difficult to predict as the ereader continues to survive

The future of mobile devices proves difficult to predict as the ereader continues to survive

The use of these tablet like e-book reader devices is still growing, particularly among older Americans. Since 2010, when the iPad was first introduced by Apple, the widespread belief has been that these new mobile devices would render dedicated ereaders obsolete, as tablets are able to perform the same functions as ebook reader devices, as well as a great deal more. Predictions indicated that ebook readers would be considered redundant when tablets could do the same thing. However, … Read entire article »

Filed under: Gadgets, Tablet Commerce, Technology News, Trends

Half of revenue from mobile game apps generated by 0.19% of players

Half of revenue from  mobile game apps generated by 0.19% of players

Gaming applications must be very careful about their strategies as very few users actually buy. Publishers of mobile game apps need to take a great deal of care as they market their applications and target their new users, as a wide majority of players won’t ever actually make any purchases. A recent Swrve study revealed that only a tiny sliver of all players made up about half of the revenue. In fact, 48 percent of the total revenue … Read entire article »

Filed under: Mobile Apps, Mobile Commerce, Trends