The company unveiled its new wearable technology at CES 2019.
The L’Oreal wearable skin sensor, called My Skin Track pH, is said to be the first wearable and companion app to easily measure personal pH levels. The French beauty giant unveiled its new tech by La Roche-Posay at the Consumer Electronics Show in Las Vegas.
The sensor can measure personal pH levels in 15 minutes.
Using trace amounts of sweat, the L’Oreal wearable skin sensor can measure personal pH levels in as little as 15 minutes. The user’s pH levels are measured on a scale of 1 to 14. A healthy pH skin level is considered to be between 4.5 and 5.5. Based on the resulting data, L’Oreal can create personalized product regimens for individual users of the wearable tech.
The thin, flexible sensor, which is worn on the inner arm, features two dots. These dots will change to a different color once the skin level has been identified. From there, the wearer simply needs to take a picture of the sensor via the complementary app to interpret the captured image as a pH measurement.
The L’Oreal wearable skin sensor allows for customized care for diverse skin conditions.
The sensor allows for the customized care for a variety of skin conditions, such as eczema, dryness and atopic dermatitis.
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“The scientific and medical communities have long known the link between skin pH levels and common skin concerns that millions of people experience every day,” said Guive Balooch, global vice-president of the L’Oréal Technology Incubator, reported Global Cosmetics News.
“Our goal is to use this advanced technology to empower consumers with meaningful information about their skin, so that they can find the products that are right for their individual needs. At L’Oréal, we know that health is the future of beauty and we are committed to leveraging technology to bring powerful insights and solutions to our consumers,” Balooch added.
The wearable sensor was developed in collaboration with Epicore Biosystems to support L’Oreal’s product with actual science. Initially, it will be ushered in through select La Roche-Posay dermatologists in the United States before eventually becoming a direct-to-consumer product in the future.
The L’Oreal wearable skin sensor has been honored with the Best of Innovation CES 2019 award in the Wearable Technology Products category.