Puma QR Code shoes deliver augmented reality experience

Puma QR code shoe - Puma LQD Cell - YouTube

The LQDCELL Origin AR has launched as a limited release. The new recently launched Puma QR code shoes are the first in the series of its LCDCELL Origin AR sneakers. The shoes are equipped with technology designed to target both the wearer’s comfort and amusement. The first sneakers in the series are covered with quick response codes. Almost the entire surface of the Puma QR code shoes are covered in the 2D barcodes. When scanned by a camera view of the LQDCELL app, this unlocks an array of AR (augmented…

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