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QR code tourism techniques in Springfield give visitors a new perspective of Wild Bill
The famous historical downtown duel is now available on smartphones. Springfield, Missouri, is using QR code tourism to help to bring to life the legendary quick draw duel that occurred on its downtown streets in 1865, between J.B. “Wild Bill” Hickock and Davis K. Tutt. The barcodes have been displayed around Park Central Square. These QR code tourism signs mark the places where witnesses saw the duel. Today, visitors to the Square can scan the barcodes in order … Read entire article »
Filed under: Featured News, Mobile Commerce, QR Codes, Travel, United States
QR code cut into massive corn field
A farmer family in Alberta, Canada, have created an enormous barcode maze. A corn farming family located south of Edmonton, Alberta, Canada, has created a QR code out of their fields by cutting it into the barcode in order to create their annual. The Kraay family designs a new corn field maze every year. This year, their farm, which can be found in Lacombe County, not only features a maze in the corn, but it also may very … Read entire article »
Filed under: Fashion/Art, Featured News, International, Mobile Commerce, Mobile Marketing, QR Codes
QR Codes are catching on more than ever before
Research is showing that the barcodes are now being widely embraced by consumers. Studies are beginning to show that QR codes are finally being embraced by the consumer market now that companies are starting to understand how they can best be effectively used as a part of their mobile marketing strategy. ComScore data is among the most widely consulted statistics about their use. However, other researchers are also discovering that QR codes are finally taking off. For a … Read entire article »
Filed under: Featured News, Mobile Commerce, Mobile Marketing, QR Codes, Trends
LA Times launches augmented reality application
Augmented reality application could engage consumers on a new level The Los Angeles Times has launched a new augmented reality application, joining other news publications in the country in the adoption of interactive technology. The augmented reality application, called iD Print, was launched on the opening day of the 2012 Olympic Games in London. The application makes use of software developed by In8 Mobile, a developer of mobile applications with a penchant for augmented reality. The … Read entire article »
Filed under: Augmented Reality, Commercial, Featured News, Technology News, Trends, United States
Apple files patent for head-mounted augmented reality system
Apple begins to show revitalized interest in augmented reality As one of the world’s largest and most innovative technology companies, Apple is often on the cutting edge of gadgetry and the application of interactive technologies. The company has adopted a keen interest in NFC technology, which will be used in the company’s upcoming iPhone 5. NFC is not the only interactive technology that Apple is interested in, however, as it has begun showing more favor for … Read entire article »
Filed under: Augmented Reality, Featured News, Technology News, Trends, United States
QR codes featured on McDonald’s packaging at the Olympics
*Image credit to Jeff Rooks The fast food giant has placed these mobile barcodes on packages sold at the Olympics Park location. Throughout the London 2012 Olympic Games, McDonald’s is printing QR codes on all of the food packaging that it sells at the Olympics Park location in order to provide consumers with easier access to nutritional information. This allows customers to obtain the sourcing and nutritional information with their smartphones. McDonald’s doesn’t intend to limit its use … Read entire article »
Filed under: Featured News, International, Mobile Commerce, Mobile Marketing, QR Codes, Trends
Mobile payments may be headed Apple’s way after their recent purchase
The company will acquire AuthenTec and its fingerprint sensor technology. Apple Inc. has just struck a $356 million deal to purchase AuthenTec Inc., the fingerprint sensor technology developer, which could send its iPhone smartphones directly into the middle of the mobile payments market. This marketplace is already experiencing rapid growth and should explode before the end of the year. Some investors are expecting a rival bid to occur as the shares of AuthenTec closed at higher than the … Read entire article »
Filed under: Featured News, Mobile Commerce, Mobile Commerce Security, Mobile Payments
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